(251219) -- GUANGYUAN, Dec. 19, 2025 (Xinhua) -- Zhang Guihua (L, front), Party secretary of Sunzigou Village, promotes oranges via live-streaming at an orchard in Cangxi County of Guangyuan City, southwest China's Sichuan Province, Dec. 12, 2025. Cangxi County has crafted an innovative model to boost rural development, which incorporates family farming cooperatives, live-streaming platforms as well as online and offline marketing.
Remarkably, Party secretaries of villages in the county are spearheading in sessions of e-commerce promotion, driving the sales of local specialties across the country to substantially improve local farmers' income. (Xinhua/Guo Xulei)
